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VDO Wins Norton Motorcycles (UK) LtdInstrumentation Contract

Birmingham, April 15, 2009
Norton Motorcycles (UK) Ltd signs up for VDO Viewline instrumentation to be installed on their new Commando 961SE bike the first model to be built in the UK in the last ten years.

Continental Automotive Trading UK Ltd are delighted to have recently won the contract to supply the new instrumentation to Norton a true iconic British brand.Norton are producing a new bike The Commando 961SE which has been engineered by a team of experienced design engineers at their site located at the Donington Park Grand Prix Circuit in Castle Donington.  The bike has been updated to deliver a high performance top of the range machine delivering the ultimate in ride ability and reliability. Rick Ruffles the OEM Account Manager at VDO commented: "To have the opportunity to work alongside the exceptional team at Norton has been a dream come true as a bike enthusiast myself.   Norton is an iconic British brand and VDO are delighted to be chosen as the instrument supplier.  Our state of the art instrumentation range enhances the bike whilst retaining the classic look and feel".


About the Viewline Instrumentation Product Range:
Viewline is the latest VDO analogue instrument platform.  With modular solutions in three housing variations, VDO supply more functionality,  flexible installations and improved design options as well as space-saving combi instruments which is unique in this sector.

With sales exceeding 24 billion € in 2008, the Continental Corporation is one of the top automotive suppliers worldwide. As a supplier of brake systems, systems and components for the powertrain and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, the corporation contributes towards enhanced driving safety and protection of the global climate. Continental is also a competent partner in networked automobile communication. The corporation currently employs approximately 133,000 at nearly 190 locations in 35 countries.The Automotive Group of Continental AG is one of the leading global automotive suppliers. With its three Divisions – Chassis & Safety, Powertrain and Interior – it achieved sales of approximately 15 billion € in 2008. The Automotive Group employs more than 80,000 people in more than 130 locations worldwide. As a partner of the automotive industry, the Automotive Group develops and produces innovative products and systems for a modern automotive future, in which a car accommodates individual mobility and driving pleasure to driving safety, environmental responsibility and cost-efficiency.The Chassis & Safety Division (5.1 billion €, 27,000 employees) develops and produces electronic and hydraulic brake and chassis control systems, sensors, driver assistance systems, air bag control systems, occupant classification systems, washer systems as well as electronic air suspension systems. Its core competence is the integration of active and passive driving safety into the safety concept ContiGuard®. The Powertrain Division (4 billion €, 25,000 employees) integrates innovative and efficient system solutions for vehicle powertrains. These systems increase performance and driving comfort while at the same time lowering consumption and emissions. The comprehensive range of products includes gasoline and diesel injection systems, engine management, transmission control, including sensors and actuators, as well as fuel-supply systems and components and systems for hybrid drives. Information management is at the very heart of the Interior Division (5.9 billion €, 30,000 employees). The range of products includes instrument clusters and multifunctional displays, control units, electronic car-entry systems, tire-monitoring systems, radios, multimedia and navigation systems, climate control systems, telematics solutions as well as cockpit modules and systems. Additional products and services for commercial and special vehicles and spare parts for the independent aftermarket as well as original equipment services for a phased-out series production perfectly round off the portfolio.


Press Contact

Jackie Dougall

36 Gravelly Ind Park
Birmingham B24 8TA
Phone: +44 (0) 121 326 1264
Fax: +44 (0) 121 326 1298

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